{"id":988,"date":"2013-03-24T11:59:15","date_gmt":"2013-03-24T09:59:15","guid":{"rendered":"https:\/\/webanalyst.ro\/?p=988"},"modified":"2014-09-07T15:35:33","modified_gmt":"2014-09-07T12:35:33","slug":"universal-analytics-pentru-toti-utilizatorii","status":"publish","type":"post","link":"https:\/\/webanalyst.ro\/blog\/2013\/universal-analytics-pentru-toti-utilizatorii\/","title":{"rendered":"Universal Analytics pentru to\u021bi utilizatorii"},"content":{"rendered":"<p>\u00cen toamn\u0103, Google Analytics <a href=\"https:\/\/webanalyst.ro\/blog\/2012\/universal-analytics-de-la-google\/\" target=\"_blank\">anun\u021ba<\/a>\u00a0cel mai important update din istoria sa. Noul mod de a colecta \u0219i procesa datele digitale a fost denumit Universal Analytics. Func\u021bionalitatea a trecut din private beta \u00een public beta, astfel c\u0103 orice utilizator de Google Analytics o poate folosi de acum.<\/p>\n<p><!--more--><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-989\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2013\/03\/cont-universal.jpg\" alt=\"cont-universal\" width=\"670\" height=\"456\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2013\/03\/cont-universal.jpg 670w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2013\/03\/cont-universal-150x102.jpg 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2013\/03\/cont-universal-300x204.jpg 300w\" sizes=\"auto, (max-width: 670px) 100vw, 670px\" \/><\/p>\n<p>Pentru a folosi Universal Analytics este nevoie de un cont nou sau de crearea unei propriet\u0103\u021bi web noi \u00een contul de GA. Astfel, propriet\u0103\u021bile \u0219i profilele deja existente r\u0103m\u00e2n, cel pu\u021bin deocamdat\u0103, la versiunea clasic\u0103 de analytics.<\/p>\n<p>Fiind \u00een beta, sunt func\u021bionalit\u0103\u021bi indisponibile \u00een aceast\u0103 versiune: content experiments, analytics remarketing, integrarea cu adsense, tracking \u00eentre device-uri (da, principala func\u021bionalitate a universal analytics \u00eenc\u0103 nu este disponibil\u0103). Altele sunt schimbate, precum custom variables care au fost \u00eenlocuite de custom dimensions, care se vor seta diferit. \u00cenainte de a decide utilizarea UA, lua\u021bi \u00een calcul \u0219i eforturile de implementare necesare!<\/p>\n<h2>Cookie nou<\/h2>\n<p>Universal Analytics folose\u0219te un singur cookie (fa\u021b\u0103 de 4 sau 5 \u00een actualul GA). Noul cookie se nume\u0219te <em>_ga<\/em> \u0219i va expira dup\u0103 2 ani, fiind responsabil de identificarea vizitatorilor unici. Treaba pe care o f\u0103ceau celelalte fi\u0219iere cookie se va face de acum server site. Alta schimbare ce trebuie \u0219tiut\u0103 este c\u0103 va fi un singur cookie pentru toate subdomeniile.<\/p>\n<h2>Coduri de tracking noi<\/h2>\n<p>Pentru c\u0103 universal analytics func\u021bioneaz\u0103 diferit, \u0219i codurile de tracking pe care le ad\u0103ug\u0103m \u00een site-uri \u0219i aplica\u021bii se schimb\u0103. Acestea vor apela un alt fi\u0219ier javascript, <em>analytics.js<\/em>. \u0218i codul de ecommerce tracking se schimb\u0103. Acesta va apela \u00eenc\u0103 un javascript, numit <em>ecommerce.js<\/em>.<\/p>\n<p>Reamintesc c\u0103 Universal Analytics este \u00een beta. Va mai trece timp \u0219i vor mai ap\u0103rea multe schimb\u0103ri p\u00e2n\u0103 la versiunea final\u0103.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00cen toamn\u0103, Google Analytics anun\u021ba\u00a0cel mai important update din istoria sa. Noul mod de a colecta \u0219i procesa datele digitale a fost denumit Universal Analytics. Func\u021bionalitatea a trecut din private beta \u00een public beta, astfel c\u0103 orice utilizator de Google Analytics o poate folosi de acum.<\/p>\n","protected":false},"author":1,"featured_media":989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[560],"class_list":["post-988","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-analytics","tag-universal-analytics"],"_links":{"self":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/988","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/comments?post=988"}],"version-history":[{"count":8,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/988\/revisions"}],"predecessor-version":[{"id":1536,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/988\/revisions\/1536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media\/989"}],"wp:attachment":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media?parent=988"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/categories?post=988"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/tags?post=988"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}