{"id":2494,"date":"2019-05-21T11:08:55","date_gmt":"2019-05-21T08:08:55","guid":{"rendered":"https:\/\/webanalyst.ro\/?p=2494"},"modified":"2019-05-21T11:08:57","modified_gmt":"2019-05-21T08:08:57","slug":"tag-manager-trigger-group","status":"publish","type":"post","link":"https:\/\/webanalyst.ro\/blog\/2019\/tag-manager-trigger-group\/","title":{"rendered":"Trigger Group \u00een GTM"},"content":{"rendered":"\n

Nu a trecut mult de c\u00e2nd am scris despre triggerele<\/em> de tipul Form Submission<\/a>, c\u0103 \u00een Google Tag Manager a ap\u0103rut un nou tip de trigger<\/em>, numit Trigger Group. Cu ajutorul acestuia se pot pune reguli precum declan\u0219area unui tag numai dup\u0103 ce sunt \u00eendeplinite condi\u021biile din mai multe triggere<\/em>. Dar noul tip de trigger<\/em> aduce mult mai mult, pentru c\u0103 introduce un nou mod de lucru \u00een Tag Manager.<\/p>\n\n\n\n\n\n\n\n

Lucrul cu mai mult de un Trigger<\/h2>\n\n\n\n

A\u0219adar, acum avem posibilitatea s\u0103 cre\u0103m un trigger<\/em><\/em> care depinde de alte trigger<\/em>e<\/em>. \u00cen practic\u0103, asta \u00eenseamn\u0103 c\u0103 putem pune mai multe condi\u021bii \u00eenainte de o ac\u021biune. De exemplu, putem seta ca un event<\/code> s\u0103 fie trimis spre analytics doar dup\u0103 ce a fost pornit un video \u0219i<\/strong> s-a completat un formular \u0219i<\/strong> s-a petrecut un anumit timp… toate \u00een aceea\u0219i pagin\u0103.<\/p>\n\n\n\n

Este util de \u0219tiut c\u0103 \u00eentr-un astfel de grup putem ad\u0103uga acela\u0219i trigger<\/em> de mai multe ori, asta \u00eenseamn\u0103 c\u0103 triggerul<\/em> va trebui declan\u0219at de tot at\u00e2tea ori. Putem folosi acest lucru atunci c\u00e2nd vrem ca utilizatorul s\u0103 efectueze \u00een mod repetat un anumit tip de ac\u021biuni.<\/p>\n\n\n\n

\u0218tim c\u0103 putem deja s\u0103 cre\u0103m un trigger<\/em> care s\u0103 se declan\u0219eze c\u00e2nd \u00eent\u00e2lne\u0219te o anumit\u0103 valoare \u00eentr-o variabil\u0103. Pentru c\u0103 acum putem verifica de mai multe ori variabila (prin mai multe triggere<\/em>), avem posibilitatea de a condi\u021biona dup\u0103 mai multe valori ale aceleia\u0219i variabile, pentru variabilele care sunt setate s\u0103 \u00ee\u0219i schimbe valoarea \u00een func\u021bie de alte lucruri. Acest lucru ofer\u0103 o mul\u021bime de posibilit\u0103\u021bi noi \u00een Google Tag Manager!<\/p>\n\n\n\n

De notat c\u0103 ordinea triggerelor<\/em> dintr-un astfel de grup nu conteaz\u0103. Acest grup \u00ee\u0219i va crea \u0219i un obiect al s\u0103u \u00een data layer, gtm.triggerGroup<\/code>, dar care nu ofer\u0103 prea multe informa\u021bii \u00een versiunea actual\u0103.<\/p>\n\n\n\n

Utilizarea pentru GDPR<\/h2>\n\n\n\n

Dac\u0103 posibilit\u0103\u021bile tehnice descrise mai sus ne dau de g\u00e2ndit la noi moduri pentru colectarea datelor \u00een scopul analizei ulterioare, sunt \u0219i c\u00e2teva aplic\u0103ri imediate. \u0218tim c\u0103 de c\u00e2nd cu GDPR trebuie s\u0103 cerem acordul utilizatorilor pentru tracking.<\/p>\n\n\n\n

Acest lucru devine simplu de implementat cu Trigger Groups. Pe l\u00e2ng\u0103 triggerul<\/em> obi\u0219nuit, acum e simplu s\u0103 ad\u0103ug\u0103m \u00een tag-uri \u0219i triggerul<\/em> care se declan\u0219eaz\u0103 dup\u0103 ce acordul a fost dat (totu\u0219i, aten\u021bie aici \u00een cazul \u00een care nu cere\u021bi acordul la fiecare vizit\u0103!).<\/p>\n\n\n\n

Ce urmeaz\u0103 dup\u0103 Trigger Groups<\/h2>\n\n\n\n

Cred c\u0103 putem spune c\u0103 acesta este primul tip de trigger<\/em> \u00een care putem folosi elemente logice. Probabil c\u0103 \u00een Google Tag Manager vor se vor lansa \u0219i altele la fel sau mai complexe, care s\u0103 mute condi\u021biile logice din programare (acum pot fi \u00een GTM \u00eentr-un tag sau \u00een data layer) spre simpla lor setare \u00een triggers<\/em>.<\/p>\n\n\n\n<\/elevatr-form>\n","protected":false},"excerpt":{"rendered":"

Nu a trecut mult de c\u00e2nd am scris despre triggerele de tipul Form Submission, c\u0103 \u00een Google Tag Manager a ap\u0103rut un nou tip de trigger, numit Trigger Group. Cu ajutorul acestuia se pot pune reguli precum declan\u0219area unui tag numai dup\u0103 ce sunt \u00eendeplinite condi\u021biile din mai multe triggere. Dar noul tip de trigger […]<\/p>\n","protected":false},"author":1,"featured_media":2495,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[730,12],"tags":[854,719,485],"class_list":["post-2494","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-tag-manager-2","category-technical","tag-gdpr","tag-tag-management","tag-tag-manager"],"_links":{"self":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/comments?post=2494"}],"version-history":[{"count":2,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2494\/revisions"}],"predecessor-version":[{"id":2497,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2494\/revisions\/2497"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media\/2495"}],"wp:attachment":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media?parent=2494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/categories?post=2494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/tags?post=2494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}