{"id":2384,"date":"2019-03-04T14:42:29","date_gmt":"2019-03-04T12:42:29","guid":{"rendered":"https:\/\/webanalyst.ro\/?p=2384"},"modified":"2019-03-04T14:42:31","modified_gmt":"2019-03-04T12:42:31","slug":"criterii-pentru-audiente-in-firebase","status":"publish","type":"post","link":"https:\/\/webanalyst.ro\/blog\/2019\/criterii-pentru-audiente-in-firebase\/","title":{"rendered":"Criterii pentru audien\u021be \u00een Firebase"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Google Analytics for Firebase, serviciul de analytics pentru aplica\u021bii mobile, a lansat anul trecut audien\u021bele dinamice.  Func\u021bionalitatea aceasta a primit luna trecut\u0103 3 actualiz\u0103ri importante:<\/p>\n\n\n\n<!--more-->\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Evaluare continu\u0103 a audien\u021bei<\/strong> &#8211; utilizatorii vor fi evalua\u021bi <em>real time<\/em> pentru a vedea dac\u0103 \u00eendeplinesc condi\u021biile pentru a face parte dintr-o audien\u021b\u0103; astfel, vor fi inclu\u0219i imediat ce le-au \u00eendeplinit \u0219i vor fi exclu\u0219i la fel de repede c\u00e2nd lucrurile se schimb\u0103<\/li><li><strong>Criterii de excludere<\/strong> &#8211; audien\u021bele pot fi definite mai exact de acum datorit\u0103 op\u021biunilor de excludere a utilizatorilor<\/li><li><strong>Durata apartenen\u021bei<\/strong> &#8211; de exemplu, se poate seta audien\u021b\u0103 cu cei care au efectuat o ac\u021biune \u00een aplica\u021bie de cel pu\u021bin 10 ori \u00een ultima s\u0103pt\u0103m\u00e2n\u0103, iar aceast\u0103 audien\u021b\u0103 se va actualiza mereu cu utilizatorii care corespund. Durata se seteaz\u0103 \u00een zile, maximul fiind de 540 de zile.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Noile func\u021bionalit\u0103\u021bi nu sunt revolu\u021bionare. Ele sunt bine cunoscute de c\u0103tre cei care au utilizat audien\u021bele \u00een Google Ads sau Facebook Ads, de exemplu. Este important s\u0103 le cunoa\u0219tem \u0219i s\u0103 le folosim. \u00cen felul acesta, poate vom vedea mai pu\u021bine reclame pentru produsele pe care tocmai le-am cump\u0103rat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pentru oamenii de marketing, op\u021biunile care tocmai le-au fost oferite \u00eenseamn\u0103 c\u0103 pot crea mesaje \u0219i experien\u021be personalizate, cum ar fi notific\u0103rile <em>push<\/em>, care pot fi setate tot din Firebase. De asemenea, pot analiza mai bine rezultatele pe grupuri de utilizatori.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Google promite c\u0103 pe parcursul acestui an va veni cu mai multe op\u021biuni de personalizare a audien\u021belor \u00een Google Analytics for Firebase.<\/p>\n\n\n\n<elevatr-form data-id=\"3b53be92-19ce-4994-8efe-2ebf0c756a9e\"><\/elevatr-form>\n","protected":false},"excerpt":{"rendered":"<p>Google Analytics for Firebase, serviciul de analytics pentru aplica\u021bii mobile, a lansat anul trecut audien\u021bele dinamice. Func\u021bionalitatea aceasta a primit luna trecut\u0103 3 actualiz\u0103ri importante:<\/p>\n","protected":false},"author":1,"featured_media":2387,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,5,11],"tags":[42,816,507,570,571],"class_list":["post-2384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analytics","category-google-analytics","category-noutati","tag-audienta","tag-firebase","tag-mobile-apps","tag-remarketing","tag-retargeting"],"_links":{"self":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2384","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/comments?post=2384"}],"version-history":[{"count":2,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2384\/revisions"}],"predecessor-version":[{"id":2386,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2384\/revisions\/2386"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media\/2387"}],"wp:attachment":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media?parent=2384"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/categories?post=2384"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/tags?post=2384"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}