{"id":2208,"date":"2018-08-22T12:45:46","date_gmt":"2018-08-22T09:45:46","guid":{"rendered":"https:\/\/webanalyst.ro\/?p=2208"},"modified":"2019-12-08T19:07:43","modified_gmt":"2019-12-08T17:07:43","slug":"configurare-gdpr","status":"publish","type":"post","link":"https:\/\/webanalyst.ro\/blog\/2018\/configurare-gdpr\/","title":{"rendered":"Ghid configurare pentru GDPR"},"content":{"rendered":"<p>Numai cine nu a avut acces la internet \u00een ultimul an nu a auzit de GDPR, reglementarea care le d\u0103 co\u0219maruri oamenilor de online \u0219i nu numai. <strong>Sorin Amzu<\/strong> s-a ocupat \u00een ultimele luni de mai multe implementari de tag-uri conform noilor cerin\u021be \u0219i \u00een continuare ne explic\u0103 ce trebuie s\u0103 facem \u00een Google Tag Manager, Google Analytics, Google Ads \u0219i Hotjar pentru a fi conformi cu noul regulament european.<!--more--><\/p>\n<p>Articolul nu se dore\u0219te a fi unul complet \u0219i nu \u021bine loc de consultan\u021b\u0103 juridic\u0103, ci doar explic\u0103 modul \u00een care pot fi implementate set\u0103rile existente \u00een prezent pentru protec\u021bia datelor \u00een instrumentele men\u021bionate. Opiniile men\u021bionate \u00eei apar\u021bin autorului.<\/p>\n<h2>Intro: Ce \u00eenseamn\u0103 GDPR, pe scurt<\/h2>\n<p>General Data Protection Regulation reprezint\u0103 o modificare important\u0103 a legilor de protec\u021bie a datelor cu care am fost obi\u0219nui\u021bi p\u00e2n\u0103 acum. GDPR a intrat \u00een vigoare odat\u0103 cu Regulamentul UE 679\/2016. Magnitudinea schimb\u0103rilor &#8211; at\u00e2t pentru afaceri mici \u0219i medii, c\u00e2t \u0219i pentru corpora\u021bii &#8211; este major\u0103 \u0219i nu poate fi subestimat\u0103.<\/p>\n<p>\u00cen contextul GDPR, a devenit mult mai important\u0103 defini\u021bia datelor personale. Ce identific\u0103 cu adev\u0103rat un individ? \u00cenf\u0103\u021bi\u0219area? Numele? Adresa IP? Pe scurt: da. C\u00e2teva categorii de date personale cu care trebuie s\u0103 avem mare grij\u0103 la adunare, stocare \u0219i procesare:<\/p>\n<ul>\n<li><b>Date geo-\/demografice:<\/b> Data na\u0219terii, localitatea \u00een care tr\u0103ie\u0219te, etc.<\/li>\n<li><b>Date legate de \u00eenf\u0103\u021bi\u0219are:<\/b> \u00cen\u0103l\u021bime, greutate, culoare ochi, etc.<\/li>\n<li><b>Date legate de locul de munc\u0103:<\/b> Post, salariu, datorii fa\u021b\u0103 de stat, etc.<\/li>\n<li><b>Elemente genetice \u0219i biometrice:<\/b> sex, probleme medicale, etc.<\/li>\n<li><b>Date sensibile de alt\u0103 natur\u0103:<\/b> religie, convingeri politice, etc.<\/li>\n<\/ul>\n<h2>Set\u0103ri Google Tag Manager<\/h2>\n<h3>DPA, Anonimizare<\/h3>\n<p>Google Tag Manager poate fi utilizat pentru a integra un script de GDPR de tipul <a href=\"https:\/\/www.cookiebot.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cookiebot<\/a>, <a href=\"https:\/\/www.onetrust.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">OneTrust<\/a> sau <a href=\"https:\/\/cookieconsent.insites.com\/download\/\" target=\"_blank\" rel=\"noopener noreferrer\">Insites<\/a>.<\/p>\n<p>Recomandarea mea este, totu\u0219i, s\u0103 integrezi una dintre solu\u021biile de mai sus cu ajutorul unui programator. \u00cen implement\u0103rile noastre pentru clien\u021bi, am descoperit c\u0103 anumite astfel de script-uri erau nenecesar de complexe de integrat prin GTM. A\u0219a c\u0103 de cele mai multe ori, am folosit solu\u021bia de integrare direct din cod.<\/p>\n<p>Exist\u0103 dou\u0103 elemente la care ar trebui s\u0103 fii atent: noul Data Processing Amendment \u0219i Google Tag Manager Use Policy &amp; Terms of Service actualizat.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2211\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1-1024x93.png\" alt=\"\" width=\"900\" height=\"82\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1-1024x93.png 1024w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1-150x14.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1-300x27.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1-768x70.png 768w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-1.png 1341w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u00cen primul caz, mergi la Admin &#8211; Account &#8211; Account Settings. Apoi cite\u0219te informa\u021biile, apas\u0103 Accept \u0219i nu uita s\u0103 finalizezi cu Save. Al doilea caz e \u0219i mai simplu: dac\u0103 continui s\u0103 utilizezi Google Tag Manager, accep\u021bi automat termenii de utilizare. Deci nu trebuie s\u0103 faci nimic \u00een plus.<\/p>\n<p>Tot \u00een Tag Manager ar trebui activat\u0103 anonimizarea (respectiv pseudo-anonimizarea IP-urilor). Asta \u00eenseamn\u0103 c\u0103 IP-urile stocate nu vor mai fi adunate \u00een totalitate. Un IP de genul 12.214.31.144 va fi stocat doar ca 12.214.31.0. Acest lucru se face foarte simplu \u0219i \u00ee\u021bi voi prezenta \u00een continuare 2 metode, \u00een func\u021bie de modalitatea prin care introduci codul de Analytics.<\/p>\n<p>\u00cen func\u021bie de tipul de Trigger pe care-l setezi (<em>All Pages<\/em> sau doar anumite pagini), vei dori s\u0103 folose\u0219ti una din cele 2 variante. Dac\u0103 ai un Trigger mai complex dec\u00e2t cel clasic, care include cross-domain tracking (de exemplu), vei folosi prima variant\u0103. Pentru ceva simplu, un Analytics setat pe toate paginile site-ului, recomand varianta a doua:<\/p>\n<ul>\n<li><b>Ca setare adaugat\u0103 direct &#8211; Fields to set<\/b><\/li>\n<\/ul>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\u00cen cadrul tag-ului de Google Analyics, apas\u0103 pe More Settings &#8211; Fields to Set. La Field name introduci \u201canonymizeIp\u201d, apoi la Value \u201ctrue\u201d (f\u0103r\u0103 ghilimele)<\/ol>\n<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2212\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7-1024x389.png\" alt=\"\" width=\"900\" height=\"342\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7-1024x389.png 1024w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7-150x57.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7-300x114.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7-768x292.png 768w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-7.png 1094w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><b><\/b><\/p>\n<ul>\n<li><b>Direct din cod &#8211; Custom HTML<\/b><\/li>\n<\/ul>\n<p>A doua variant\u0103 este s\u0103 folose\u0219ti un cod modificat de tip Global Site Tag, \u00een cadrul c\u0103ruia introduci \u201c, { &#8216;anonymize_ip&#8217;: true });\u201d (f\u0103r\u0103 ghilimele) dup\u0103 ID-ul de tracking.<\/p>\n<p>Pentru a lua codul \u00een forma Global Site Tag, mergi \u00een Admin \u00een Google Analytics, apoi \u00een zona de Property Settings ape\u0219i pe Tracking Info \u0219i Tracking Code.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2213\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9-1024x345.png\" alt=\"\" width=\"900\" height=\"303\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9-1024x345.png 1024w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9-150x51.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9-300x101.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9-768x259.png 768w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-9.png 1243w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>Codul luat de aici va fi ad\u0103ugat \u00een Tag Manager, folosind formatul Custom HTML. Urm\u0103torul pas e s\u0103 editezi pu\u021bin codul, ad\u0103ug\u00e2nd textul men\u021bionat mai sus, pentru a activa anonimizarea.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2214\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-15.png\" alt=\"\" width=\"906\" height=\"433\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-15.png 906w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-15-150x72.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-15-300x143.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-15-768x367.png 768w\" sizes=\"auto, (max-width: 906px) 100vw, 906px\" \/><\/p>\n<h3>Cum verifici c\u0103 anonimizarea func\u021bioneaz\u0103?<\/h3>\n<p>Cea mai simpl\u0103 metod\u0103 e s\u0103 instalezi extensia oficiala <a href=\"https:\/\/chrome.google.com\/webstore\/detail\/google-analytics-debugger\/jnkmfdileelhofjcijamephohjechhna\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics Debugger<\/a> pentru Chrome. Dup\u0103 ce instalezi extensia, viziteaz\u0103 site-ul \u00een browser. Apas\u0103 pe iconi\u021ba extensiei pentru a o activa.<\/p>\n<p>Apoi apas\u0103 CTRL+J \u0219i ajungi \u00een Console din Developer Tools sau F12 \u0219i apoi intri \u00een tab-ul Console. Acest lucru func\u021bioneaz\u0103 \u0219i \u00een Firefox!<\/p>\n<p>Aici dai un Search dup\u0103 \u201canon\u201d \u0219i ar trebui s\u0103 g\u0103se\u0219ti minim 2 referin\u021be la anonimizare, ca \u00een imaginile de mai jos:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2216\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-16.png\" alt=\"\" width=\"372\" height=\"73\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-16.png 372w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-16-150x29.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-16-300x59.png 300w\" sizes=\"auto, (max-width: 372px) 100vw, 372px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2217\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-17.png\" alt=\"\" width=\"317\" height=\"47\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-17.png 317w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-17-150x22.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-17-300x44.png 300w\" sizes=\"auto, (max-width: 317px) 100vw, 317px\" \/><\/p>\n<p>Alternativ, po\u021bi folosi tab-ul Network. Faci o filtrare printre URL-uri \u0219i cauti \u201ccollect\u201d, ca parte din script-ul Google Analytics:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2218\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-18.png\" alt=\"\" width=\"456\" height=\"255\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-18.png 456w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-18-150x84.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-18-300x168.png 300w\" sizes=\"auto, (max-width: 456px) 100vw, 456px\" \/><\/p>\n<p>Aici trebuie s\u0103 te ui\u021bi dup\u0103 atributul \u201caip=1\u201d (f\u0103r\u0103 ghilimele). Dac\u0103 \u00eel vezi sub aceast\u0103 form\u0103, ai activat cu succes anonimizarea. Felicit\u0103ri!<\/p>\n<p><b>ATENTIE!<\/b> Odat\u0103 activat\u0103 anonimizarea, vei pierde acurate\u021bea la nivel de ora\u0219 \u00een Google Analytics. Dar vei avea \u00een continuare date corecte la nivel de \u021bar\u0103 \u0219i continent.<\/p>\n<h2>Set\u0103ri Google Analytics<\/h2>\n<h3>Data Processing Amendment, Data Protection Officer, Data Retention Control<\/h3>\n<p>\u00cen Analytics ai c\u00e2teva set\u0103ri pe care trebuie s\u0103 le faci \u0219i c\u00e2teva c\u00e2mpuri pe care trebuie s\u0103 le completezi pentru a te apropia \u0219i mai mult de GDPR Compliance. \u00cen contul t\u0103u de Analytics mergi la Admin &#8211; Account Settings. Aici vei g\u0103si informarea despre documentul actualizat Data Processing Amendment. Dac\u0103 ai acceptat deja prima variant\u0103 a DPA, trebuie doar s\u0103 dai click pe Updated Amendment, s\u0103 cite\u0219ti \u0219i s\u0103 fii de acord cu actualiz\u0103rile. Apoi s\u0103 ape\u0219i Save pentru a salva modific\u0103rile. Este recomandat s\u0103 mergi un pas mai departe &#8211; MANAGE DPA DETAILS. Vei fi dus spre un nou ecran, pentru a defini o organiza\u021bie \u00een acest scop.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2219\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20-1024x399.png\" alt=\"\" width=\"900\" height=\"351\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20-1024x399.png 1024w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20-150x58.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20-300x117.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20-768x299.png 768w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-20.png 1268w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>La <em>hover<\/em> pe zona <em>Legal entities v<\/em>ei putea completa informa\u021biile despre organiza\u021bie. Iar \u00een partea de jos la <em>Contacts<\/em> vei desemna persoanele \u00een direc\u021bia de DPO (Data Protection Officer). Mai multe informa\u021bii despre Data Processing de la Google <a href=\"https:\/\/support.google.com\/analytics\/answer\/3379636?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">g\u0103se\u0219ti aici<\/a>.<\/p>\n<p>Mai departe, i\u021bi vei \u00eendrepta aten\u021bia spre Data Retention Controls. Aceast\u0103 noua sec\u021biune \u00ee\u021bi ofer\u0103 abilitatea de a seta c\u00e2t de des se p\u0103streaz\u0103 (respectiv se \u0219terg) datele legate de useri \u0219i evenimente. Datele clasice &#8211; legate de vizualiz\u0103ri de pagin\u0103 sau timp per sesiune &#8211; nu sunt afectate de aceste set\u0103ri. Anumite date, aplic\u00e2nd segmente sau cre\u00e2nd rapoarte complexe, au de suferit. Ca s\u0103 evit\u0103m \u0219i acest lucru, putem p\u0103stra datele, astfel \u00eenc\u00e2t s\u0103 nu expire. Tot la Admin, dar de data asta \u00een zona Property Settings, dai click pe Tracking Info \u0219i apoi Data Retention.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2220\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-21.png\" alt=\"\" width=\"957\" height=\"353\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-21.png 957w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-21-150x55.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-21-300x111.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-21-768x283.png 768w\" sizes=\"auto, (max-width: 957px) 100vw, 957px\" \/><\/p>\n<p>Mai multe informa\u021bii despre Data Retention \u00een Analytics <a href=\"https:\/\/support.google.com\/analytics\/answer\/7667196?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">g\u0103se\u0219ti aici<\/a>.<\/p>\n<h2>Alte set\u0103ri<\/h2>\n<h3>Remarketing \u00een Google Ads<\/h3>\n<p>Situa\u021bia este pu\u021bin mai complicat\u0103 \u00een func\u021bie de locul de\u00a0unde activezi\u00a0remarketingul. Po\u021bi face asta direct din Google Analytics, ca \u00een imaginea de mai jos:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-2221\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22-1024x214.png\" alt=\"\" width=\"900\" height=\"188\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22-1024x214.png 1024w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22-150x31.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22-300x63.png 300w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22-768x161.png 768w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-22.png 1185w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>\u00cen Analytics, partea de Remarketing se activeaz\u0103 din <em>Admin<\/em> &#8211; <em>Property Settings<\/em> &#8211; <em>Tracking Info<\/em> &#8211; <em>Data Collection<\/em>. Click pe <em>ON<\/em> \u00een dreptul <em>Remarketing<\/em> \u0219i apoi <em>Save<\/em>.<\/p>\n<p>Daca vrei s\u0103 faci acela\u0219i lucru din Google Tag Manager, \u00een cadrul tag-ul de Google Analytics, mergi la <em>More Settings,<\/em> apoi <em>Advertising<\/em> \u0219i setezi ca \u201c<em>True<\/em>\u201d la\u00a0<em>Enable Display Advertising Features<\/em>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2222\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-23.png\" alt=\"\" width=\"443\" height=\"394\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-23.png 443w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-23-150x133.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-23-300x267.png 300w\" sizes=\"auto, (max-width: 443px) 100vw, 443px\" \/><\/p>\n<p>\u00cen cadrul GDPR ar trebui s\u0103 ceri acordul \u00eenainte s\u0103 folose\u0219ti Remarketing pentru a afi\u0219a reclame personalizate. Asta \u00eenseamn\u0103 c\u0103 vei crea un tag nou cu codul de Remarketing din Analytics sau AdWords pe care-l vei introduce \u00een Tag Manager. Apoi, va trebui s\u0103 activezi Tag Manager-ul (cu tot cu tag-ul de Remarketing) doar dac\u0103 utilizatorul \u00ee\u0219i d\u0103 acordul prin plugin-ul de GDPR implementat \u00een site.<\/p>\n<h3>Hotjar<\/h3>\n<p>Un instrument foarte popular \u00een zona de Analytics este Hotjar, care ofer\u0103 Heatmaps, Visitor Recordings, Funnels, etc. S-au preg\u0103tit mai bine dec\u00e2t orice companie similar\u0103 pentru GDPR. Textele \u0219i ghidurile sunt foarte prietenoase \u0219i e foarte clar ce trebuie s\u0103 faci.<\/p>\n<p>Hotjar nume\u0219te anonimizarea pe care o vei activa: Suppresion. Astfel, dac\u0103 mergi \u00een set\u0103ri, apoi Sites &amp; Organizations settings, selectezi op\u021biunile din cadrul site-ului. Ai 2 elemente \u00een zona de Supression:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2223\" src=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-24.png\" alt=\"\" width=\"471\" height=\"179\" srcset=\"https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-24.png 471w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-24-150x57.png 150w, https:\/\/webanalyst.ro\/blog\/wp-content\/uploads\/2018\/08\/gdpr-24-300x114.png 300w\" sizes=\"auto, (max-width: 471px) 100vw, 471px\" \/><\/p>\n<p>Bifeaz\u0103 cele 2 op\u021biuni \u0219i aceste date nu vor ajunge pe serverele Hotjar \u0219i nu vei avea acces la ele. Apas\u0103 apoi Save. Din acel moment, pentru acel site, datele vor fi suprimate \u00een acest mod \u00een toate sistemele care utilizeaz\u0103 aceste tipuri de date.<\/p>\n<h2>Outro: Considerente \u0219i recomand\u0103ri pentru viitor<\/h2>\n<p>GDPR nu a fost primul \u0219i nici ultimul regulament strict care a afectat toate tipurile de afaceri din \u00eentreaga lume. Se preg\u0103te\u0219te <a href=\"https:\/\/www.i-scoop.eu\/gdpr\/eu-eprivacy-regulation\/\" target=\"_blank\" rel=\"noopener noreferrer\">ePrivacy<\/a>, un nou regulament focusat pe datele non-personale. De\u0219i pare c\u0103 nu va intra \u00een vigoare mai devreme de finalul lui 2019, este important s\u0103 fim vigilen\u021bi, s\u0103 urm\u0103rim sursele valide de informa\u021bii \u0219i s\u0103 preg\u0103tim sistemele, pentru a fi \u0219i ePrivacy-compliant.<\/p>\n<p><em><strong>Articol scris de Sorin Amzu,\u00a0Online Performance Manager la Evonomix<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Numai cine nu a avut acces la internet \u00een ultimul an nu a auzit de GDPR, reglementarea care le d\u0103 co\u0219maruri oamenilor de online \u0219i nu numai. Sorin Amzu s-a ocupat \u00een ultimele luni de mai multe implementari de tag-uri conform noilor cerin\u021be \u0219i \u00een continuare ne explic\u0103 ce trebuie s\u0103 facem \u00een Google Tag [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2224,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,730,12],"tags":[854,856,717,855,570,485],"class_list":["post-2208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-analytics","category-google-tag-manager-2","category-technical","tag-gdpr","tag-google-ads","tag-google-tag-manager","tag-hotjar","tag-remarketing","tag-tag-manager"],"_links":{"self":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/comments?post=2208"}],"version-history":[{"count":9,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2208\/revisions"}],"predecessor-version":[{"id":2692,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/2208\/revisions\/2692"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media\/2224"}],"wp:attachment":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media?parent=2208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/categories?post=2208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/tags?post=2208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}