{"id":1010,"date":"2013-04-14T11:51:31","date_gmt":"2013-04-14T08:51:31","guid":{"rendered":"https:\/\/webanalyst.ro\/?p=1010"},"modified":"2014-09-07T15:32:57","modified_gmt":"2014-09-07T12:32:57","slug":"stiri-de-la-adobe-webtrends-mixpanel-si-google","status":"publish","type":"post","link":"https:\/\/webanalyst.ro\/blog\/2013\/stiri-de-la-adobe-webtrends-mixpanel-si-google\/","title":{"rendered":"\u0218tiri de la Adobe, Webtrends, Mixpanel \u0219i Google"},"content":{"rendered":"<p>Solu\u021biile de web analytics devin tot mai complexe \u0219i mai inteligente. Nu toate update-urile lor sunt \u00eens\u0103 at\u00e2t de importante pe c\u00e2t vor s\u0103 le fac\u0103 s\u0103 par\u0103 cei care le-au f\u0103cut. Iat\u0103 c\u00e2teva din ultima perioad\u0103:<!--more--><\/p>\n<ul>\n<li>Adobe Analytics va avea din luna mai func\u021bionalit\u0103\u021bi de predictive marketing. Acesta identific\u0103 audien\u021be care pot converti cel mai bine pe baza unor caracteristici comune. Audien\u021bele pot fi apoi exportate spre Adobe Target, pentru a face apoi campanii de publicitate pe baza lor. Un lucru util, dar p\u00e2n\u0103 la predictive analytics mai e mult. Majoritatea suitelor de marketing online au func\u021bionalit\u0103\u021bi de optimizare pe baza audien\u021bei<\/li>\n<li>Webtrends Streams introduce \u00een rapoarte date \u201cas-it-happens\u201d. Lansat \u00een urm\u0103 cu <a href=\"https:\/\/webanalyst.ro\/blog\/2012\/a-aparut-webtrends-streams\/\" target=\"_blank\">4 luni<\/a> \u00a0cu promisiunea c\u0103 va revolu\u021biona industria de analytics, Webtrends Streams este o solu\u021bie de real-time dashboards, care func\u021biona ini\u021bial la nivel de vizitator, iar acum lanseaz\u0103 \u0219i Session Streams<\/li>\n<li>Mixpanel lanseaz\u0103 <a href=\"https:\/\/mixpanel.com\/trends\/\" target=\"_blank\">Mixpanel Trends<\/a>, o solu\u021bie de benchmark care arat\u0103 statistici gen Desktop vs. Mobile, Andoid vs. iOS, Android\/iOS Versions, Top US Cities, Android Device Manufacturers. Datele par a fi relevante doar pentru Statele Unite<\/li>\n<li>Google Analytics face o mic\u0103 \u00eembun\u0103t\u0103\u021bire la interfa\u021b\u0103, introduc\u00e2nd posibilitatea de a vedea p\u00e2n\u0103 la 5000 de linii de tabel \u00een aceea\u0219i pagin\u0103<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Solu\u021biile de web analytics devin tot mai complexe \u0219i mai inteligente. Nu toate update-urile lor sunt \u00eens\u0103 at\u00e2t de importante pe c\u00e2t vor s\u0103 le fac\u0103 s\u0103 par\u0103 cei care le-au f\u0103cut. Iat\u0103 c\u00e2teva din ultima perioad\u0103:<\/p>\n","protected":false},"author":1,"featured_media":1011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,11],"tags":[385,113,235,182],"class_list":["post-1010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-analytics","category-noutati","tag-adobe","tag-mixpanel","tag-predictive","tag-webtrends"],"_links":{"self":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/1010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/comments?post=1010"}],"version-history":[{"count":5,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/1010\/revisions"}],"predecessor-version":[{"id":1531,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/posts\/1010\/revisions\/1531"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media\/1011"}],"wp:attachment":[{"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/media?parent=1010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/categories?post=1010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/webanalyst.ro\/blog\/wp-json\/wp\/v2\/tags?post=1010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}